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推广产品的最佳时机

作者:科技微讯
日期:2020-08-21
📝 笔记

tailwindcss 的作者说推广产品的最佳时机不是产品发布时,而是在写这个产品的期间,因为制作这个产品的过程有很多令人兴奋的话题可以说,很多人非常喜欢看这些内容。把幕后的东西写出来,work in public。

他还说 landing page 是验证自己的 idea 的最后一步,而不是第一步,第一步应该是把自己的想法发布出去,看看大家有什么想说的。

Marketing doesn’t have to feel gross. Sharing what you’re working on,writing about the behind-the-scenes process,and documenting hard problems you’ve solved is all marketing,and people are excited to see that sort of stuff,not put off by it.
Marketing a product after it’s released is way harder than marketing it before you launch. You need to start marketing at the very beginning,when all of the exciting development is happening and you have lots of interesting things to share.


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